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Google Plus OK’s Pseudonyms: Google has finally reversed its strict real-name policy. According to Google, the real-name policy was an effort to make “connecting with people on the Web more like connecting with people in the real world”; but the fact is, the Web isn’t the real world, and there are very many reasons why people may prefer to use pseudonyms online, like privacy and personal safety for starters. Also, no one wants to feel like they are being forced into something without being given any options (see Danah Boyd’s post “Real Names” Policies Are an Abuse of Power”). People should have a say in their online identities, so this is definitely a step in the right direction for Google Plus. The Daily Dot
Zuck the Diva: The portrait of the Facebook king just keeps getting more and more peculiar; from engineer courtship walks to killing his own dinner, the Zuck now has a bodyguard. According to Gawker, he also has an email ghostwriter, and he just purchased a new Palo Alto mansion. Sounds like someone is turning into a tech diva. Gawker
Video of the Day: “Full House” theme in an awesome a capella version. Wow, John Stamos hasn’t aged at all, Maybe it’s all that Oikos Greek yogurt. BuzzFeed
Tumblr of the Day: New Yorker cartoon captions that wouldn’t quite make it into the New Yorker. The Monkeys You Ordered
Tweet of the Day: It’s Hammer time: MC Hammer is now a tech entrepreneur. HappyPlace
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How ad tech aims to build back better
After the disruption of GDPR, the digital media sector is marching back up hill.
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Member ExclusiveMedia Buying Briefing: How Gale became the “tip of the spear” for Stagwell Media Network’s growing agency roster
Multi-discipline agency Gale was founded in 2014 as a research and CRM-driven shop that always was intended to be built upon. When media was added into the offerings, Gale hit another gear of growth.
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Top takeaways from the Digiday Publishing Summit
Digiday's media team recaps their top takeaways from the event, and media executives in attendance share the opportunities, challenges and industry trends that are top of mind for them at the moment.
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SponsoredHow FAST channels are redefining primetime opportunities for advertisers
Sponsored by Vevo With the competition from content providers continuing to build, the traditional primetime TV slots are no longer guaranteeing the mass audiences they once did. Television viewership is evolving, and the primetime window of 8–11 p.m. is less broadly reflective of younger audiences’ content consumption habits. In 2022, attracting TV viewers is a […]
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Digiday partners and invests in Marketecture, deepening its ad tech content and expertise
The two companies have joined forces to help close the gap between buyers and vendors by shining a light on the multibillion-dollar ad tech industry.
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Media employees face no consequences for ignoring return-to-office requests — yet
Employees and union members at a number of media companies had not heard of anyone facing disciplinary actions for continuing to work from home.
