Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many others
Publishers speak out on the state of the media business at the Digiday Publishing Summit
This article is part of Digiday’s coverage of its Digiday Publishing Summit. More from the series →
Publishers have had to persevere through a harsh winter, as the ad market went cold and hiring freezes set in. With the calendar flipping to spring, do publishers feel like the economic conditions are starting to thaw, or do they expect the second quarter to be similarly frigid?
That’s the question we put to the publishers in attendance at the Digiday Publishing Summit in Vail, Colorado, which took place March 27 through 29. Watch the video below to hear what they had to say.
More in Media
Google AI Overviews linked to 25% drop in publisher referral traffic, new data shows
Organic search referral traffic from Google is declining broadly, with the majority of DCN member sites – spanning both news and entertainment – experiencing traffic losses from Google search between 1% and 25%.
Media Briefing: Amazon’s off-site ad push is becoming publishers’ post-cookie playbook
Amazon is fast becoming a partner du jour for publishers: a kind of post-cookie data wingman that’s helping them monetize the approximate 70 percent of the open web that’s now unaddressable.
Despite the hype, publishers aren’t prioritizing GEO
Even though referral traffic is drying up, most publishers are skeptical of the hype around generative search optimization.