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The case for and against agencies betting on tokens the way they bet on media
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Special Projects
Digiday+ Research
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Media
Agency Culture
Publicis boss Arthur Sadoun on why staff turnover is among his chief concerns
July 5, 2017
Media
How New York Media drives direct traffic to its verticals
July 5, 2017
Publishing in the Platform Era
How Thought Catalog uses Instagram to drive e-commerce
July 5, 2017
Beyond Ads
The Economist is helping advertisers find Economist readers off its properties
July 5, 2017
The Programmatic Marketer
The global state of consumer trust in advertising in 5 charts
July 4, 2017
Agency Culture
From chatbots to treasure hunts, agencies get creative in recruiting new workers
July 4, 2017
Publishing in the Platform Era
‘We need to be bolder’: How publishers control their brand identity on social platforms
July 3, 2017
Content & Commerce
How Nike is using digital channels to drive sales
June 30, 2017
Marketing on Platforms
Best of the week: Snapchat is losing the fight against Instagram, for now
June 30, 2017
Publishing in the Platform Era
Snapchat expands Discover in France with Vogue, MTV, L’Express and Society
June 30, 2017
Subscriptions
Trump bump in subscriptions wanes for publishers
June 29, 2017
Publishing in the Platform Era
Inside the Facebook team that’s charged with keeping publishers happy
June 29, 2017
Media
How Bloomberg is proving to advertisers its branded content works
June 29, 2017
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