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Who owns the creative brief? Brands and creators are renegotiating the relationship
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Media

  • Beyond Ads

    How News UK’s branded-content shop shows how ads work

    October 17, 2017
  • Subscriptions

    USA Today offer: Pay for an ad-free version of its app

    October 16, 2017
  • ad attribution
    The Programmatic Publisher

    Publishers are already feeling pain from Apple’s move against ad tracking

    October 16, 2017
  • Going Global

    Inside The Washington Post’s international expansion

    October 16, 2017
  • Often retailers aren’t the fastest to get money back to customers, which makes them hesitant to buy.
    Content & Commerce

    Asos sees potential in visual search to drive sales

    October 16, 2017
  • Publishing in the Platform Era

    Instagram’s Kevin Systrom on notification overkill

    October 13, 2017
  • Media

    Magazine publishers shift to digital-oriented sales organizations

    October 13, 2017
  • Member Exclusive

    Digiday Research in brief: 60 percent of publishers use muted autoplay video

    October 13, 2017
  • The Programmatic Publisher

    Kiplinger doubled revenue per visit after reducing content-recommendation vendors

    October 13, 2017
  • Going Global

    Politico uses pop-up newsletters to test new European markets

    October 13, 2017
  • Beyond Ads

    Why The New York Times and other publishers are adding experiential marketing services

    October 13, 2017
  • Publishing in the Platform Era

    Reddit’s unlikely first edit partner: Time magazine

    October 12, 2017
  • Frampton’s exit is the latest exit in a string of senior departures from the holding group.
    Agency Culture

    Havas UK CEO Paul Frampton to leave the group later this year

    October 12, 2017
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