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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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Publishing in the Platform Era
The NBA has 3.8 million fans on TikTok — and another 4.9 million on Douyin
February 28, 2019
Member Exclusive
Inside ITV’s bid for addressable TV ad budgets
February 28, 2019
Publishing in the Platform Era
On Snapchat Discover, publishers tweak programming strategies to keep people from tuning out
February 27, 2019
Subscriptions
‘Value over volume’: The Economist tightens its paywall
February 27, 2019
Member Exclusive
Digiday Research: 70 percent of publishers say they personalize content
February 27, 2019
Brands in Culture
Bentley’s connected cars are becoming the new mobile opportunity for marketers
February 27, 2019
The Confessions
Confessions of a location data exec: ‘It’s a Ponzi scheme’
February 26, 2019
Modern Newsroom
Inside Bloomberg’s 30-person international data journalism team
February 26, 2019
Publishing in the Platform Era
Facebook won’t renew two-thirds of existing Facebook Watch news shows
February 26, 2019
Media
New York Media’s Pam Wasserstein: We have to diversify from an ad-driven model
February 26, 2019
Publishing in the Platform Era
‘Hard to back out’: Publishers grow frustrated by the lack of revenue from Apple News
February 25, 2019
Member Exclusive
TikTok makes inroads with UK publishers, advertisers
February 25, 2019
Publishing in the Platform Era
YouTube’s brand-safety woes give publishers a boost in selling video ads directly
February 25, 2019
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