It isn’t easy leading a media company nowadays. Things are more complicated thanks to digital throwing most media business models into a tailspin. Sometimes these challenges are hard to articulate. It’s then when the leaders of the industry fall back on cliches, impenetrable MBA jargon and inspirational nonsense possible cribbed from “Who Moved My Cheese?” In an effort to document and share these CEO sound bites of industry insight, we give you: Shit Media CEOs Say. We are pairing these pearls of wisdom with photos of Mouse, a miniature poodle that frequently visits Digiday’s office to discuss the industry with Henry, and other furry creatures.
The first few posts feature the musings of AOL CEO Tim Armstrong, who inspired this project, but Shit CEOs Say will be an equal opportunity. We will cover any CEO who says CEO things worth pairing with an animal picture. Stay tuned for more posts and feel free to suggest CEO quotes to feature.
More in Media
Kai Cenat’s Streamer U was a ‘masterclass’ for brands looking to tap content creators
The creator bootcamp brought in big brand partnerships and big engagement metrics, which could bring more brands to the streaming sponsorship table.
Kroger’s new CEO, a Walmart veteran, is focused on speed and execution
Foran joined Kroger in February after serving as CEO of Air New Zealand since 2020. Before that, he was president and CEO of Walmart U.S. for about six years.
In Graphic Detail: The real impact of creators at the World Cup
The 2026 World Cup buzz was all about creators; we look at the numbers breaking down their impact at the global tournament.