Join us Sept. 14-16 in Miami to connect with top publishing leaders
Having been at the helm of a string of fashion magazines since the beginning of her career in 2008, newly minted Teen Vogue editor Elaine Welteroth, it is no surprise, treats Instagram like her own little mini-magazine.
“The editor in me loves the challenge of creating a beautifully curated experience on Instagram,” she said. “I obsess over captions, and I’m weirdly meticulous about my grid. Storytelling is my passion, and it’s at the heart of why I love my job, so I can’t turn off those compulsions — even if it is just a silly little Instagram post.”
To read the rest of this story, please visit Glossy.
More in Media
For brands, the creator ambassador is becoming a creator executive
The new creator partnership brings them into the C-Suite and seeks input and strategy, like Blenders and Jordan “The Stallion” Howlett.
Media Briefing: Ads for AI agents have a measurement problem
A wave of startups is racing to solve AI ad measurement and attribution as publishers and advertisers experiment with serving ads to agents.
The winners and losers of YouTube’s view count and monetization overhaul
YouTube is changing how it measure views and raising the bar for creators to get monetized. Who wins and who loses?