Ends Friday:

Lock in a year of Digiday+ for 35% less.

SUBSCRIBE

An Instagram tour through the life of Teen Vogue editor Elaine Welteroth

Having been at the helm of a string of fashion magazines since the beginning of her career in 2008, newly minted Teen Vogue editor Elaine Welteroth, it is no surprise, treats Instagram like her own little mini-magazine.

“The editor in me loves the challenge of creating a beautifully curated experience on Instagram,” she said. “I obsess over captions, and I’m weirdly meticulous about my grid. Storytelling is my passion, and it’s at the heart of why I love my job, so I can’t turn off those compulsions — even if it is just a silly little Instagram post.”

To read the rest of this story, please visit Glossy.

More in Media

Brands are getting creative as fuel costs raise shipping fees

UPS now has surge emergency fees for goods coming from India, China and Hong Kong to the United States.

The healthcare creator is finally diagnosing how they best fit into the creator economy

Healthcare creators are powerful brand partners, but they have to fit into the creator economy without sacrificing their credibility.

Media Briefing: As Google traffic ebbs, some publishers see social platforms as real revenue lines 

Publishers are once again leaning on social platforms, but with a different playbook to offset declining Google traffic.