‘The next billion-dollar sports franchise could be in esports’: Former Turner president David Levy on why his latest venture is in the burgeoning category
Digiday caught up with former Turner president David Levy to hear more about what the future of esports means for advertisers.
‘Quite cynical’: Publishers leery about Google’s $1 billion news licensing pot
Google said how the $1 billion will be divided is on a publisher-by-publisher basis related to each publishers' commitments.
‘Direct, inclusive and diverse’: Future’s latest female-focused title eyes U.S. audiences
Over the next few months, the publisher is focusing on building up an editorial team and audience in the U.S.
SponsoredHow to approach a long-term identity strategy, minus third-party cookies
Tom Lavan, strategy and corporate development, Xandr As all of the major browsers communicate plans and timelines for deprecating third-party cookies, anxiety continues to grow among advertisers that are looking for new ways to engage valuable customers on a one-to-one basis. The impending browser changes will promote consumer privacy and are aligned with recent laws […]
A year into new ownership, Sports Illustrated’s earnings have doubled through licensing deals
Sports Illustrated has penned 15 licensing deals with another three to five on the horizon for this year.
‘A good job of retaining’: Publishers see subscription resilience as evidence of sticky coronavirus-cohorts grows
As concerns about the future of advertising linger, digital publishers’ subscription revenues increased by 19.3% in the first three months of 2020.