At Digiday Media, across Digiday, Glossy and Modern Retail, we cover how the industries of media, marketing and retail are changing, thanks to the advent of new technologies, new consumer behaviors and changing business models.
In this issue of Digiday magazine, we take a new approach to our examination of these industries. We take a step back to look at exactly how the way we work, live and shop today is changing the industries we cover, and the wave of cultural forces that are affecting them.
Our new, revamped Big Ideas section took a look at big themes upending our lives. In “Age of Anxiety,” Brian Morrissey writes about how despite an economic boom, people are more stressed out, and more anxious than ever before, while I delved deeper into the dark nihilism engulfing Gen Z, and how that’s leading to a new distrust of brands, authority figures and governments.
We’ve also restructured the magazine itself, with new sections covering Culture, Media, Retail and Work.
In Culture, Ilana Kaplan writes about how post #MeToo, feminism has turned corporate, with the rise of companies like The Wing cashing in on a new brand of fempowerment. For Media, Max Willens dives into the content mills of journalism, and how it’s led to a lost generation of reporters who have internalized a business model that prizes virality over, in some cases, great stories. We also cover the ups and downs of American Dream, a new Dubai-esque mall being built in New Jersey, and why the wellness movement is driving everything from mocktail culture to the growth of CBD.
This is the 15th issue of Digiday Magazine, available exclusively to members. We hope you are enjoying your membership, and the new issue. As always, I’d love to hear your feedback.
Thanks for reading.
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Member ExclusiveMedia Briefing: A timeline of media unions’ actions this quarter
Media unions are working to get contracts signed by the end of the year, and are using strikes, pickets and rallies to try and accomplish those goals.
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BuzzFeed, Hearst, other publishers, replace lavish holiday parties with more subdued celebrations
BDG, BuzzFeed, Hearst and The Washington Post will host in-person holiday parties this year, though they will not be the stereotypical soirées.
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Member ExclusiveMedia Buying Briefing: The latest media agency estimates for 2023 revenue are out and they remain, well, upbeat
Two holding company media agency analysts continue to hold a more positive, if slightly tempered outlook on 2023 given strong results for 2022.
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SponsoredHow Comscore is simplifying pre- and post-campaign measurement for advertisers
Produced in partnership with Marketecture The following article provides highlights from an interview between Greg Dale, Comscore’s general manager of digital, and Mike Shields, co-founder of Marketecture. Register for free to watch more of the discussion and learn how advanced advertising measurement is providing advertisers access to the deep data they need across all platforms. […]
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The case for and against publishers continuing holiday-specific commerce coverage post-Black Friday weekend
Black Friday is over but publishers are up in the air about whether or not to continue covering holiday sales in the lead up to the holidays.
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Why PMG’s Nike win doesn’t seem all that unusual for the indie media agency
The Texas-based independent agency continues to grow its roster of clients after landing Nike's media AOR business for North America.
