Last chance to save on Digiday Publishing Summit passes is February 9
In “Surviving the Media Aggregation Economy,” Digiday’s editor-in-chief Brian Morrissey weighed in on the price of the copy-and-paste approach often taken by publications like Business Insider. The piece’s call is to opt out of the copy/paste culture in favor of “responsible aggregation” that adds actual value rather than simply siphoning off pageviews. Business Insider CEO Henry Blodget responded on Twitter, pointing out that BI has seen great success in allowing its content to spread far and wide — and making the case that, even if BI aggregation doesn’t lead to direct traffic, it raises awareness and gives “publicity” to smaller publications like Digiday. Below is the back-and-forth between Morrissey and Blodget. Please weigh in with your viewpoint in the comments.
http://storify.com/Digiday/b-morrissey-vs-h-blodget
Image via Shutterstock
More in Media
Google’s forced AI opt out: what changes — and what doesn’t — for publishers
Publishers want the Competition Markets Authority to impose harder structural remedies on Google regarding its AI crawler vs. behavioral ones.
Media Briefing: ‘A bitter pill’: ChatGPT ads are coming – where do publishers fit?
ChatGPT ads are coming, and publishers fear they’ll be underwriting OpenAI’s ad business while losing control over distribution and dollars.
Digiday+ Research: How publishers from Dow Jones and Business Insider to People Inc. are approaching AI in 2026
Publishers continuously assess how to use AI without compromising editorial standards. Here’s how they’re doing it.