Join us Sept. 14-16 in Miami to connect with top publishing leaders
Challenge board: Publishers speak out during the Digiday Publishing Summit
This article is part of Digiday’s coverage of its Digiday Publishing Summit. More from the series →
A highlight of Digiday’s summit events is the challenge board, to which attendees post the top obstacles their businesses face at the moment. During this spring’s Digiday Publishing Summit in Vail, Colorado, publishers filled the challenge board with a whole host of issues that ranged from traffic troubles to AI anxiety.
“There’s a lot of unknowns. You’ve got generative AI and the impact that’s going to have to all of us. Cookie deprecation, of course; it’s been going on for a while, but it’s finally happening. And I would also say algorithm changes in Google,” said Sharon Milz, chief information officer at Time.
In the video below, a handful of publishing executives from Bustle Digital Group, Dotdash Meredith, Hearst Magazines, Semafor, Time and Yahoo Finance explain the biggest challenges they see confronting the industry and how their companies are going about contending with those challenges.
“Lowering the dependency on traffic sources, no matter where they are, is an important lesson we’ve learned over the last 10 years,” said Sheel Shah, svp of growth, enthusiast and wellness at Hearst Magazines.
More in Media
Molson Coors ditches its TV-era workflow to move at creator speed, quadrupling engagement
Molson Coors partnered with Movers+Shakers’ new consultancy group to completely overhaul its approach to creators, and it’s working.
Media Briefing: Publishers are rebuilding their newsrooms for the post-Google era
Publishers like USA Today Co. and NYT are reshaping audience teams and creating new roles to prepare for an AI search future.
How 11 retail media networks are trying to differentiate themselves to advertisers
With the launch of myriad retail media networks, these new divisions of various consumer-facing companies are now fighting for ad dollars.