Bieber Investment Strat: Someone must be slacking off on their advisory duties because Justin Bieber has just become part-owner of Options Media Group Holdings (OPMG), a sketchy tech company that is run out of Boca Raton, a locale more known for spammers than candidates to become the next Google. OPMG distributes an anti-texting software called PhoneGuard, which is meant to stop driving and texting, a cause that is apparently very close to Bieber’s heart. I guess Bieber isn’t worried about the fact that in May, the former president of OPMG, Anthony Sasso, resigned because a local blog revealed he had been convicted of racketeering; or that the current CEO of OPMG, Scott Frohman, is on the board of Money4Gold; or that the company reported $10 million in losses last year. Yup, sounds like a sound investment to me. Gawker
Springsteen and Social Media?: Just about everyone is a social media guru nowadays, even the Boss. He’s apparently given coded messages to to marketers all these years. MarketingProfs
Video of the Day: In honor of Snooki’s second book deal, Anderson Cooper gives a wonderful reading of an excerpt from Snooki’s first book A Shore Thing. Watch the video here.
Tumblr of the Day: For all of you Harry Potter fans who are anxiously awaiting the release of the last HP film (I know, it’s bittersweet), check this out: as part of his senior portfolio, Patrick Sullivan designed Criterion Collection covers for all of the HP movies. Harry Potter Criterion Collection
State of the Internet: Want to know how the Internet is doing? Check out this cool interactive infographic from Online Schools.
Created by: Online Schools
More in Media
Amazon expands media footprint with iHeart sales deal and new TV outcome tool
Amazon is deepening its role in streaming advertising with an expanded iHeartMedia sales deal and outcome-based TV buying technology.
Media Briefing: Inside publishers’ real Cannes agenda – AI money vs agentic hype
For publishers, Cannes this year isn’t just about showing up for clients and sponsors. It’s a mid‑year checkpoint on two hard questions: who is going to pay for the open web in an AI world, and whether agentic media buying is a real fix or just a freshly branded ad‑tech tax.
Forbes tests a creator-led audience play to grow off-platform reach
Forbes is yet another publisher tapping creators and their audiences to drive off-platform growth – with a slightly different structure.
