Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
This little comic was inspired by Tim Armstrong’s comments in a recent Ad Age story about AOL’s display ad sales lag. We had to get out our new machine, the Ad Tech Jargon Convertertron 3000, to try to make sense of Armstrong’s remarks. See below for the results. (Click for full-size view.)
More in Media
When bots look like buyers: agentic traffic causing new publisher headaches
The real issue is measurement: without a clear way to separate agentic visitors from humans, some buyers are getting jittery — and a few are already pulling ad spend.
Job cuts hit 22-year October high as retail layoffs from Amazon to Target mount ahead of holidays
Employers slashed 153,074 jobs last month, up 175% from a year earlier, according to Challenger, Gray & Christmas.
Publishers swap traffic angst for strategy in Q3 earnings
There’s a tone shift in publishers’ Q3 earnings: focus on video, direct audiences and AI licensing to offset search-driven ad revenue declines.
