We came across some more ridiculous job titles since we published the first round. Aside from gurus, there are also a lot of ninjas and evangelists in the digital media industry. Please contact me with nominations for the most ridiculous job titles in digital media.
1. Technical Support Ninja: I know, I know, IT guy sounds lame, but Tech Support Ninja isn’t exactly an upgrade. Are you a mercenary in feudal Japan with insane sword skills and stealth? No? Didn’t think so. So basically ninja is off the table for everyone. I’m looking at you, social media ninjas.
2. Chief Interruption Officer: You are the interrupting cow?
3. Mobile Evangelist: The evangelists in the Bible sure had it easy, traveling distant lands to spread The Word of God. Pity the poor mobile evangelist, jetting around the world to hobnob at conferences and spread The Word of Steve.
4. Chief Trouble Maker: This could go two ways. You’re either a rammy two-year old or a puppy who chews shoes. Take your pick.
5. Grand Poobah of PR: At least when you attain this position at the Moose Lodge, you get a fun hat.
6. Minister of Intel: Snooping around the office and eavesdropping on people’s conversations doesn’t mean you should have a special title. It means you’re nosey.
7. Content Czar: Rupert Murdoch? It’s probably time to give up that title since you abused your power. Why don’t you and the Grand Poobah just take off your hats.
-
‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
-
Media Briefing: Why Leaf Group spun off its media arm into a standalone company
World of Good's newly appointed CEO Lindsey Abramo spoke with Digiday about her plans to lean into experiential and embrace niche vs. scale.
-
Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
-
SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
-
How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
-
Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?
