Prices rise Tuesday:

Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit

SAVE NOW

5 Data Startups to Watch

We can’t predict which, if any of these startups will be around next year, but the following are some with at least a fighting chance of carving out a piece of the data omniverse.

Singly is a startup based off The Locker Project, an open source project for collecting personal data. It allows users to build third-party apps off the data they collect.
Azigo, a digital “data wallet” platform, has garnered the support of investors such as Esther Dyson and is built on the architecture of The Higgins project, an open data protocol that counts developers from Google and Oracle as collaborators. The company is in beta.
Greplin is a cloud search service for your personal data. It has access to a wide range of accounts, from LinkedIn to Gmail to Flickr.
Backupify is an  archiving, search and restore service for the most popular online services including Google Apps, Facebook, Twitter, Picasa and others.
i-Allow permits users to manage their personal data online and to connect with brands and advertisers according to their preferences.

More in Media

Reach CEO touts Google AI deal as a template, steps up pressure on OpenAI over scraping 

Digiday spoke with Reach CEO Piers North about his plans to make its Google AI content deal a blueprint framework for other LLM deals, and its recent cease-and-desist letter to OpenAI.

Social commerce edges past SEO at The Independent for the first time

The Independent’s social-commerce revenue edged past its SEO-based commerce revenue for the first time in September, CEO Christian Broughton said at Digiday’s Media Strategies event in London this week. 

Ownership, control, margins: the brand playbook for microseries is still taking shape

Creator-led microseries are hot, and brands want in, but everyone’s still figuring out the structure of the deals and the content itself