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Media Buying
Google on Trial
DOJ and Google make closing arguments in landmark adtech antitrust trial
November 26, 2024
Member Exclusive
Media Buying Briefing: Some creator shops are ripe for agency M&A as market consolidates
November 25, 2024
Generative AI
Buying with bots: AI search raises the bar for tailored shopping and transparency
November 22, 2024
Evolving Agencies
Is an altruistic holding company too good to believe? Know Co. begs to differ
November 22, 2024
The Creator Economy
Monks’ head of social sees this as the biggest challenge for marketers in the creator economy
November 20, 2024
The Creator Economy
How influencer shops and agencies are adding content studios to boost production speed, revenue
November 18, 2024
Generative AI
AI Briefing: Index Exchange and Cognitiv integrate to use generative AI for programmatic curation
November 18, 2024
Member Exclusive
Media Buying Briefing: A tale of two reports (on media agencies)
November 18, 2024
Audio Anywhere
Media buyers say programmatic spend on Spotify is increasing as platform builds its own SSP
November 14, 2024
Life Beyond the Cookie
Google is getting ready to unveil how Chrome’s cookie opt-in model will work, sources say
November 14, 2024
The Creator Economy
Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce
November 13, 2024
Generative AI
AI Briefing: How Google and DOJ’s latest antitrust arguments address AI
November 11, 2024
Member Exclusive
Media Buying Briefing: How generative AI is being applied in big and small settings
November 11, 2024
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