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Media Buying
The Programmatic Marketer
The Trade Desk announces plans to acquire Sincera
January 15, 2025
Life Beyond the Cookie
Key areas of focus for the new Criteo CEO
January 15, 2025
Member Exclusive
Media Buying Briefing: Looks like brand safety’s back on the menu
January 13, 2025
The 2025 Notebook
Media agencies face the uncertainty of a Trump 2.0 presidency and the rise of agentic AI in 2025
January 10, 2025
Marketing in Sports
Netflix’s NFL debut capped a year of live sports tipping points for advertisers and streamers
January 9, 2025
Digiday @ CES
Omnicom Media Group and Roku partner on viewer search data, wrapping the holdco’s CES moves
January 9, 2025
Digiday @ CES
Yahoo places curation at the center of its CES pitch
January 8, 2025
Strategizing for the Future
Omnicom Media Group expands its TikTok relationship to include search keyword access
January 8, 2025
Digiday @ CES
Reddit debuts new tools for tracking trends and advertising AMAs
January 7, 2025
Digiday @ CES
At CES, Omnicom Media Group strikes extended purchase data partnership with Amazon via Flywheel
January 7, 2025
Digiday @ CES
Omnicom Media Group hits CES with a blitz of search-related partnerships, starting with Google
January 6, 2025
Evolving Agencies
The Acxiom data dilemma behind Omnicom’s market-making IPG acquisition
January 6, 2025
Member Exclusive
Media Buying Briefing: Publicis Media Exchange’s Joel Lunenfeld on CES and the growing role of tech in investment
January 6, 2025
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