Only eight seats remain
Secure your place at the Digiday Publishing Summit in Vail, March 23-25
Video: Martin Sorrell on blockchain, Snapchat and brands bringing marketing in-house
• June 25, 2019 •
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
In Cannes this year, Digiday’s Kerry Flynn sat down with S4 Capital’s Martin Sorrell to get his take on some of the hottest industry trends, from Snapchat to brands bringing marketing in-house. The key hits:
- “Cryptocurrency, question mark, but blockchain is in. I side a bit with Warren Buffett. Facebook is probably doing it for different reasons.”
- “I’m long on the shares [for WPP] so I have to say, in.”
- “[YouTube] has to work on their brand safety issues. They’ve got 10,000 people in there already, they need a few more.”
Trending in
Most Read
More in Marketing
Why Edward Jones’ agentic AI trial comes with limits
February 27, 2026
Edward Jones tests agentic AI to drive marketing productivity, taking a measured approach as it stops short of full automation.
Footwear brands navigate uncertainty after latest tariffs flip-flop
February 27, 2026
Some 99% of footwear sold in the U.S. today is imported, according to the Footwear Distributors and Retailers of America.
Brands at eTail Palm Springs share lessons on the ‘messy middle’ of building AI tools
February 26, 2026
Here’s a rundown of lessons brands have shared about their AI implementations so far.