Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
Sophie Osella, who goes by the username “albatrawesome” on Reddit, decided that women in the streetwear industry needed their own space on the platform after she posted a photo of herself to the Supreme subreddit r/SupremeClothing.
“I immediately got a lot of comments from guys calling me fat, a dyke,” she said. “That was the last time I posted a photo of myself on Reddit. Women are flamed — criticized — for being unattractive, or for being too attractive, or for being a girl at all. It’s just ridiculous.”
More in Marketing
Ride-hailing app puts social justice in drive
The company made its name by disrupting ride-hailing with a fairness-first model.
Brands and influencers are not including intellectual property clauses addressing AI in their deals
AI is transforming industries just as influencer deals reshape the creator economy. Yet IP and copyright law remain stuck in the past.
Brands and retailers are already rushing to capitalize on World Cup fever
While the World Cup is more than seven months away, tickets are already on sale, and brands are getting involved now.