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Join us Oct. 26-28 in Newport Beach for the Digiday Media Buying Summit

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Unboxing the boys’ club of streetwear

Sophie Osella, who goes by the username “albatrawesome” on Reddit, decided that women in the streetwear industry needed their own space on the platform after she posted a photo of herself to the Supreme subreddit r/SupremeClothing.

“I immediately got a lot of comments from guys calling me fat, a dyke,” she said. “That was the last time I posted a photo of myself on Reddit. Women are flamed — criticized — for being unattractive, or for being too attractive, or for being a girl at all. It’s just ridiculous.”

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