If brands can be counted on for one thing, it’s to be horrible at Twitter. From spouting bizarre non sequiturs to hijacking trends like “throwback Thursday” and its #tbt hashtag, these are just the latest in a never-ending stream of brand Twitter missteps.
Wet venom luau? Ovulate new mu? Tuna vowel emu? We’re stumped Tropicana!
Is this Hallmark’s Twitter feed or Glade’s?
Yes, Snapple, all the time. Especially after smoking whatever it is you’re on.
@Scaryanna’s reply almost makes Del Taco’s tweet worth our while.
Zing! Anyway, Burger King, this is NOT how you do #tbt! Get it right, or better yet, just don’t do it at all.
More in Marketing
CeraVe taps Carmelo Anthony as ‘head coach’ of its new dandruff campaign
CeraVe found that the NBA and Carmelo Anthony could give it access to a very diverse, engaged and Gen Z fandom.
Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying
Execs are already using AI agents to buy ads. At DPMS, they shared what’s worked (and what hasn’t) and the guardrails that the industry needs to put in place to future proof.
Future of Marketing Briefing: The brands winning at AI started with process not tech
The AI agent conversation is a distraction. Here’s what matters more.