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Nike versus Adidas: Which brand won the World Cup?

We sift through data from AdClarity, Meltwater, Sprout Social and MediaRadar to work out which brand had the best World Cup performance.

Apple logo as moon in space

Ad Tech Briefing: Apple’s continued interest in ads

A subtle policy update shines a light on how Apple differs from Google.

Five things the World Cup taught marketers about creators 

The World Cup has wrapped, which means it’s time for the obligatory marketing takeaways piece.