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Marketing
Gaming & Esports
How Discover’s ‘College Football 25’ integration demonstrates EA’s advertising dreams
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Marketing on Platforms
What’s next for Google after federal judge’s monopolization ruling?
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Marketing on Platforms
X takes legal action against advertisers to challenge media status quo
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Marketing on Platforms
X files federal antitrust suit against GARM, WFA, CVS Health, Mars, Orsted, Unilever
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CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube
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The Creator Economy
How Twitch CMO Rachel Delphin works to woo livestream creators in a fragmented digital marketplace
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Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand
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Navigating Economic Instability
Media and advertising dealmaking shows progress, but full recovery is still out of reach
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Gaming & Esports
Why Warner Bros. and Fandango are selling movie tickets inside Roblox
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Brands in Culture
Who funds the Olympics? In Paris, sponsors are taking a bigger role than ever before
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Future of Work
8 months in: How Rolls Royce and Conagra HR teams use gen AI for talent development
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Generative AI
From the Super Bowl to the Olympics, AI companies are spending more on AI-related advertising
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Generative AI
While AI isn’t bad, it does have a serious branding problem
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