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Predictions versus realities: Digiday takes a look back at 2021
December 31, 2021
Gaming & Esports
‘You want to be the brand’: As games become a driver of fandom and media consumption, individual creators wield the most influence
December 30, 2021
Gaming & Esports
‘Brands follow where people are’: An oral history of the evolution of in-game advertising
December 28, 2021
Marketing on Platforms
‘A future-proofed way to reach people’: Why Hydrow rowing company is rethinking its media mix with OOH and video
December 28, 2021
Managing Through Crisis
‘De-correlated with economic fluctuations’: Despite pandemic uncertainty ahead advertisers will spend more in all categories
December 27, 2021
Brands in Culture
‘Didn’t want to launch a traditional experiential activation’: How Bombay Sapphire tweaked its approach to experiential marketing this holiday season
December 27, 2021
Gaming & Esports
Educators look to use metaverse platforms to bring serendipity to remote schooling
December 23, 2021
Gaming & Esports
‘We’re at the white-hot center of the future of sport’: A Q&A with EA Sports svp Andrea Hopelain
December 22, 2021
Agency Culture
‘This is our time to dance’: How agencies are celebrating the holidays in a new wave of the pandemic
December 22, 2021
Member Exclusive
Marketing Briefing: ‘Skipping steps’: Why advertisers may reconsider responsive, real time advertising post Peloton ad
December 21, 2021
Member Exclusive
Digiday+ Research: Independent agencies bear the cost of data collection
December 21, 2021
Member Exclusive
Case Study: How SuperAwesome helped brands and developers engage young audiences safely in 2021
December 21, 2021
Agency Culture
Those with painful menstrual cycles find solace in seeking private relief while working from home
December 20, 2021
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