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Digiday+ Research: More agencies are relying on paid over organic social content
July 13, 2022
Brands in Culture
‘You can’t do one thing one time and expect that to make a change’: Logitech is continuing to expand its work with BIPOC creators
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The Programmatic Marketer
MiQ has entered advanced talks with potential new private equity backers
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Marketing Briefing: Debunked ‘TikTok Shop’ report reignites conversations around the future of livestream shopping for brands
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Why Web3 and the metaverse shouldn’t be conflated: A Q&A with Matthew Ball
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Digiday Podcast: The Return
Introducing The Return, a podcast about how the advertising industry is making its way back to the office
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Digiday+ Research: How brands and agencies are investing in online marketing platforms
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Gaming & Esports
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Beyond Ads
American Express is using QR codes and billboards to promote small businesses
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‘Army of one’: Confessions of a former social media manager on the role’s biggest challenges
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The Rundown: Goodway Group buys Canton Marketing Solutions, a sign of necessary agency evolution
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Brands in Culture
‘Hits the sweet spot of our millennial target’: Why the Almond Board of California is partnering with Marvel Studios
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Marketing on Platforms
Why a DTC jewelry brand is doing ‘everything we can to not be heavily reliant on paid’ social media ads
July 8, 2022
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