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Marketing
Marketing on Platforms
With advertising in flux, Twitter is outsourcing ad monetization to ad tech
May 30, 2023
Brands in Culture
Two years in, Bose’s first CMO outlines his plan for the brand
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Marketing on Platforms
As America returns to the office, Xerox returns to advertising
May 30, 2023
Member Exclusive
Marketing Briefing: As Pride approaches, marketers should be ‘truly invested’ as marketing backlash continues
May 30, 2023
Agency Culture
Why Airbnb’s global head of marketing says in-housing agency critique is a fallacy
May 30, 2023
Gaming & Esports
Gaming industry execs chime in on changing consumer habits and the the rise of AI in Q1 2023
May 29, 2023
Future of Measurement
Brand, agency execs speak out on Google’s latest cookie-killing plan and cookieless identifier challenges
May 29, 2023
Brands in Culture
Inside NHL’s content strategy ahead of the Stanley Cup Finals
May 26, 2023
Digiday Programmatic Marketing Summit
‘We need an ad exchange for identity’: Overheard at the Digiday Programmatic Marketing Summit
May 25, 2023
Privacy
Five years in, the GDPR has had a double-edged impact on the ad market
May 25, 2023
The Programmatic Marketer
GroupM’s JiYoung Kim calls for programmatic innovation and cites creative as an area in need
May 24, 2023
Member Exclusive
Digiday+ Research: Agencies choose contextual targeting over first-party data in post-cookie era
May 24, 2023
Brands in Culture
Lenovo uses mixed reality digital OOH to appeal to creators as a must-have brand
May 24, 2023
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