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Special Projects
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Marketing
Marketing on Platforms
Snap bolsters ad offerings and incentives to woo advertisers — but will they take?
May 13, 2024
The Creator Economy
Inside the debate among marketers for and against virtual influencers
May 10, 2024
Life Beyond the Cookie
After latest cookie delay, Google tells ad tech there will be ‘gradual ramp up’ but eschews specifics
May 10, 2024
Gaming & Esports
Why The Voice is investing in a cross-platform metaverse strategy
May 9, 2024
The Creator Economy
Inside brands like Powerade, Reese’s and Old El Paso’s Olympic and Paralympic influencer play
May 9, 2024
Member Exclusive
Research Briefing: Still images receive more attention than Reels on Instagram
May 9, 2024
Gaming & Esports
What Blast’s Dota 2 expansion means for Blast.tv
May 8, 2024
Marketing on Platforms
Reddit has big plans for search ads and a mixed feed as it adjusts to life as a public company
May 8, 2024
Member Exclusive
Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend
May 7, 2024
Retail Revolution
How Campbell’s navigates the burgeoning retail media landscape, even as it creates more walled gardens
May 7, 2024
Member Exclusive
Digiday+ Research: Influencers see more Instagram engagement with still images than Reels
May 6, 2024
Gaming & Esports
Why former esports and digital media execs are forming a talent and content company to simplify the digital entertainment business
May 6, 2024
Retail Revolution
CVS Media Exchange bets on solving the measurement gap to stand out in the retail media landscape
May 3, 2024
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