Earlier today, reddit user tonypotenza posted an incredible exchange between a Netflix representative and a customer with an issue. The exchange was a playful dialog around a malfunctioning episode of “Parks and Recreation,” but carried out as if it were taking place on an Enterprise-like space station. In just a few hours, the post shot to the second most popular post on reddit.
Wanting to stay on the good side of reddit, Netflix came back with a reply on Twitter. The company congratulated their customer service representative (“Cpt. Mike”) on doing such an awesome job. Spock would be proud, if he were able to feel emotions.
While many other brands might admonish employees for not following a script, Netflix has publicly rewarded the good captain for taking an imaginative risk. Cpt. Mike and Netflix, Digiday salutes you as well.
Image via Shutterstock
More in Marketing
How the Chicago Bulls retooled their sponsorship business to meet CMO data demands
As sports sponsorship spending rises, CMOs are looking for hard evidence to justify their deals. Teams and franchise owners are responding, but there’s competition.
‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way
Inside OpenAI’s ad playbook: move fast, share the build, defer the hard questions.
OpenAI ads boss David Dugan on third-party measurement: ‘it’s a natural step’
Since OpenAI refuses to share chat data, as it goes against its principles, external proof may be the only way to win advertiser trust.
