Limited spots remain:

Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit

REGISTER

Fashion industry insiders share what they learned in 2016

You likely laughed when, early this year, reality TV star-turned-beauty mogul Kylie Jenner proclaimed 2016 the year of “realizing stuff” — but there’s no denying that we all got a little more woke over the last 12 months. For much of the fashion world, that included the names of new creative directors or the cost of shifting production cycles. Others mastered strategies for engaging with audiences everywhere from Instagram to Facebook Live. For details on the lessons the industry learned, we asked eight influential insiders — including editors, fashion directors and designers — to reveal their biggest revelations of 2016. To read the rest of this story, please visit Glossy.

More in Marketing

Why the 2026 midterms could mark a turning point for influencers in political campaigns

See how campaigns are recruiting creators for 2026 midterms as disclosure rules lag and voter trust becomes the real battleground.

Retailers are still figuring out how to tie AI goals to executive compensation 

AI is starting to show up more in conversations around executive incentive plans. But those conversations are still largely relegated to the tech industry. Here’s why it’s still an anomaly in retail.

Post World Cup, fashion brands are tapping soccer stars like Bellingham and Yamal for partnerships

Three months after the World Cup ended in a Spanish victory, the partnerships with marquee players keep coming.