Watch StubHub, Cisco and Lowe’s on the last day of the Digiday Brand Summit live stream

The final day of the Digiday Brand Summit will stream live this morning beginning at 9:40 a.m. MST (11:40 a.m. ET) with a session on whether seeking ROI from social is to miss the point entirely, with Angela Wells, senior director, Oracle.

The event in Deer Valley, Utah, brought together top brands to discuss the pressing issues they’re facing, from finding the right research and development partners to how to organize their teams. If you couldn’t attend, check out some of the social chatter here.

Today Johnny Volk, head of social media at StubHub will discuss when partnerships between brands make sense. KC Geen, head of global social media at Groupon, and Joie Healy, senior manager of social media communications at Cisco will hold a dialog on how their brands engage across social platforms. Lowe’s Innovation Labs executive director Kyle Nel and Amanda Manna, its head of storytelling, will share what investing in technology has done for the Lowe’s brand.

Visit the Digiday Brand Summit site for the full agenda and live stream or tune in below.

https://digiday.com/?p=148984

More in Marketing

Meta’s Threads ads arrive fast, but advertisers move at their own pace

Threads ads are here, and so is the predictable wave of testing.

Privacy fatigue is setting in after Google’s cookie U-turn. But the search for alternatives hasn’t stopped

Third-party cookies are still widespread but they’re no longer foundational. The shift is already underway, it’s just no longer waiting on Chrome.

confessions guy

Confessions of a media buyer on Google’s third-party cookie U-turn and how it helped a ‘largely lazy’ industry innovate

For media buyers, it’s been a wild time filled with false starts, urgency and many delays to an ever-extending deadline.