Join us Oct. 15-17 in Phoenix to connect with top media buyers
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
The Cannes Lions festival is back, and as much as the ad world’s biggest boondoggle remains the same every year, it also changes. Digiday compiled over 20 years of cumulative experience at Cannes to bring you the definitive guide to what’s in and out this year.
More in Marketing
Retail media boom forces grocers like Kroger, Albertsons to reorganize
Many of the largest grocers in the U.S., including Kroger and Albertsons, have restructured to bring their advertising and traditional retail businesses closer together.
The creator is splintering as AI forces a new reckoning
The next era of the creator economy won’t hinge on access to technology but on the intent.
A look at the wide-ranging jargon coming out of the many ad networks
Retail media is booming. Here’s a breakdown of the expanding media network landscape and why definitions behind retail, commerce and beyond matter.