Cannes Briefing: Digiday’s guide to the 2024 Cannes Lions International Festival of Creativity

Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
To receive our daily Cannes briefing over email, please subscribe here.
The 2024 Cannes Lions International Festival of Creativity kicks off on Monday and we’ve been hard at work to put together a guide on everything to expect this year. Please see our coverage below:
- Digiday’s definitive in and out list to Cannes 2024
- The veteran’s guide to Cannes
- Digiday Research shows that more of the ad industry plans to go this year
- The must-visit spots in Cannes
- A sober guide to Cannes
- Media Briefing: 2024 publishers’ guide to selling at Cannes
- What people say vs. what they mean in Cannes
— See anything we missed? Let us know: sara@digiday.com.
Digiday in Cannes
If you have time while in Cannes, please consider joining us for the following events:
Monday, June 17
1:55 p.m. Digiday managing editor Sara Jerde will moderate an invitation-only conversation on media’s ad-supported model at Converge rooftop. Consider requesting an invitation.
Tuesday, June 18
7:30 p.m. Digiday editor-in-chief Jim Cooper will host an exclusive, invitation-only dinner with advertising execs at Le Bistrot Des Anges.
Wednesday, June 19
12:30 p.m. Digiday editor-in-chief Jim Cooper will talk about how brands can reach today’s sports audiences in a panel conversation that includes Lara Krug, CMO, Kansas City Chiefs, and Samira Panah Bakhtiar, GM Entertainment & Sports, Amazon Web Services, at Infillion Café at the Mondrian Cannes. Consider RSVP’ing.
Thursday, June 20
9 a.m. Digiday senior marketing reporter Kimeko McCoy will host an invitation-only discussion called “Champions of Diversity: What the industry can learn from your leadership approach” among C-level executives at Le Cirque.
More in Marketing

Meta’s Threads ads arrive fast, but advertisers move at their own pace
Threads ads are here, and so is the predictable wave of testing.

Privacy fatigue is setting in after Google’s cookie U-turn. But the search for alternatives hasn’t stopped
Third-party cookies are still widespread but they’re no longer foundational. The shift is already underway, it’s just no longer waiting on Chrome.

Confessions of a media buyer on Google’s third-party cookie U-turn and how it helped a ‘largely lazy’ industry innovate
For media buyers, it’s been a wild time filled with false starts, urgency and many delays to an ever-extending deadline.