Left to their own devices on Twitter, brands have shown time and time again that they could use a little guidance. That’s why we have put together a few handy-dandy flow charts to get them back on track!

The following five scenarios will guide any brand through some of Twitter’s most treacherous territory, starting with:

Real-time marketing, which is all everyone is talking about these days. Do it wrong, and your tweet will crumble like last year’s Super Bowl cookie.
Brand Flow Chart real time

Trending hashtags certainly are tempting, aren’t they? All you have to do is stick a little copy in and – bam! – you’ve got a real-time tweet. Right? Wrong.

hijack

Poop tweets. There are only a few brands that can reasonably post them, and even then, they must proceed with extreme caution.
Did you mention feces

Begging for it. If you have to ask, you’re doing something wrong.
Please RT

Making basic sense shouldn’t be so hard, but for some brands, it is.
Brand Flow Chart coherent 2

 

Image via Shutterstock

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