In bid for transparency, Gap releases global factory lists

Gap Inc. announced Thursday that it is releasing a list of global factories that produce clothing across its six brands — including Gap, Banana Republic, Old Navy, Piperlime, Athleta and Intermix — in a push for increased transparency.

The initiative comes on the heels of fellow retailers that have also started to publicly share factory lists, most recently UK-based Marks & Spencer and Belgium-based C&A. The move marks an evolution for Gap Inc., which was previously hesitant to reveal its factory lists for fear of competition.

To read the rest of this story, please visit Glossy.

More in Marketing

CeraVe taps Carmelo Anthony as ‘head coach’ of its new dandruff campaign

CeraVe found that the NBA and Carmelo Anthony could give it access to a very diverse, engaged and Gen Z fandom.

Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying

Execs are already using AI agents to buy ads. At DPMS, they shared what’s worked (and what hasn’t) and the guardrails that the industry needs to put in place to future proof.

Future of Marketing Briefing: The brands winning at AI started with process not tech

The AI agent conversation is a distraction. Here’s what matters more.