Marketing on Platforms

It's a platform world, and we're all just living in it. Brands are grappling with how to create content across Facebook, Snapchat and Instagram -- and whatever new thing comes along next.

Uber’s Ad playbook for 2025: scaling, innovating and staying the course

For 2025, Uber Advertising is sticking with what works: scaling up markets, doubling down on programmatic and adding new formats.