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Life Beyond the Cookie
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‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan

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Life Beyond the Cookie
Gaming & Esports
Managing Through Crisis
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Managing Through Crisis

Managing Through Crisis

Managing Through Crisis

Nobody in elevators, fewer gag lines: How an agency is remaking its ads to fit the coronavirus era

July 28, 2020 | By Kristina Monllos
Managing Through Crisis

‘Week-over-week growth’: How travel ad spending is starting to rebook across Europe

July 23, 2020 | By Seb Joseph
Managing Through Crisis

‘Hug them close and punch them in the nose’: How upstart Protocol, eager to get inside crowded tech beat, struggled and cut to survive

July 9, 2020 | By Steven Perlberg
Managing Through Crisis

With the Facebook ad boycott, the push for inclusivity arrives in ad buying

June 30, 2020 | By Seb Joseph
Managing Through Crisis

‘The glass is half full for me’: Martin Sorrell’s optimistic take on recovery

June 15, 2020 | By Lara O'Reilly
Managing Through Crisis

Despite recession, Jaguar plans to keep driving advertising through the crisis

June 11, 2020 | By Seb Joseph
Managing Through Crisis

Spared for now, large publishers live in fear of Amazon commission cuts

June 10, 2020 | By Steven Perlberg
Managing Through Crisis

‘It’s a dangerous time to go dark’: Advertisers prepare for an uncertain summer

June 10, 2020 | By Seb Joseph
Equality and Opportunity

‘We want people to feel included’: Verizon CMO Diego Scotti on the importance of equality in hiring

June 9, 2020 | By Kristina Monllos
Member Exclusive

‘Over-inflating their importance’: Why many marketers are wrong-footed on race

June 9, 2020 | By Lara O'Reilly
Equality and Opportunity

Advertising, mired in racism, has a long road to recovery

June 5, 2020 | By Seb Joseph
Managing Through Crisis

‘You’re not going to get it all right’: IBM CMO Michelle Peluso on managing through a crisis

June 5, 2020 | By Kristina Monllos
Managing Through Crisis

As protests escalate, advertisers and media owners face a fresh crisis

June 3, 2020 | By Lara O'Reilly

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