Beyond Ads
As display advertising craters, publishers are tasked with seeking out creative new ways to monetize beyond standard advertising.
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As the gaming industry’s scandals take center stage, a trickle of uneasy sponsors threatens to become a deluge
August 10, 2021 • 6 min read -
Atlas Obscura redefines ‘exploration’ after pandemic upturned coverage areas
August 10, 2021 • 4 min read -
How Bleacher Report is using sneaker and fashion content to bring new advertisers into the fold
August 6, 2021 • 4 min read -
With the Metaverse hype cycle at full blast, experts take the long view
August 4, 2021 • 4 min read -
As gaming expands, endemic and non-endemic creative agencies emphasize their strengths
August 3, 2021 • 4 min read -
As in-game ads expand, ad tech firms look to level up their services
July 29, 2021 • 4 min read -
‘No one’s going in blind’: Brands are bringing gaming and esports in-house
July 28, 2021 • 6 min read -
Netflix’s new vp of game development Mike Verdu brings much-needed skillsets
July 27, 2021 • 4 min read -
Crypto publisher Blockworks plans to host 5,000 attendees at an in-person event next spring
July 21, 2021 • 4 min read -
Media Briefing: How publishers are preparing for the return of in-person events
July 15, 2021 • 14 min read