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Marketing
Generative AI
DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech
July 9, 2024
Future of Work
Bad hiring practices are harming employer brands, shrinking talent pools
July 9, 2024
Member Exclusive
Marketing Briefing: What to make of the major marketing trends of the first half of 2024
July 9, 2024
Gaming & Esports
Electronic Arts’ ad tech hiring plans signal the publisher’s streamlined advertising dreams
July 8, 2024
Generative AI
Inside ALDO’s in-house generative AI and machine learning strategy
July 8, 2024
Gaming & Esports
How the Dr Disrespect scandal sent the gaming industry’s whisper network into overdrive
July 5, 2024
Future of Measurement
Amid Oracle fallout, advertisers are weighing up challengers against established vendors
July 5, 2024
Member Exclusive
Research Briefing: NBCU and Warner Bros. Discovery pursue programmatic ad dollars at the Olympics
July 4, 2024
Brands in Culture
How Aston Martin’s F1 team drives awareness for its carmaker parent brand
July 4, 2024
Brands in Culture
Agency group Common Interest is on an acquisition drive
July 3, 2024
Marketing on Platforms
How fast-food chain Carl’s Jr. is pushing CTV to become a performance channel
July 2, 2024
Member Exclusive
Marketing Briefing: Marketers race to use generative AI tools, find ways to make humans ‘smarter, faster, better’
July 2, 2024
Life Beyond the Cookie
After months of testing, Google faces growing pressure to revamp the Privacy Sandbox
July 1, 2024
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