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Marketing
Evolving Agencies
WPP’s new boss Cindy Rose starts today: Here’s what will be on her to-do list
September 1, 2025
Brands in Culture
‘Consumers are dying to get out of their houses’: How Cinemark’s CMO is getting people back to the movies
August 29, 2025
Marketing on Platforms
Platform and agency execs recommended must-reads to unwind during busy periods
August 29, 2025
Marketing on Platforms
In Graphic Detail: AI adoption increases, but U.S. consumers are still wary
August 28, 2025
The Confessions
Confessions: How an indie agency’s over-reliance on AI drove it out of business
August 28, 2025
Retail Media Rewritten
Why Ace Hardware believes its RMN can be a late-stage competitor — without ‘homegrowing anything’
August 27, 2025
The Programmatic Marketer
The Trade Desk’s redefinition of supply paths ripples across ad tech
August 27, 2025
Generative AI
Is AI undermining agencies’ client relationships or reinforcing agencies’ roles?
August 26, 2025
WTF Series
WTF are AI agents? (video update)
August 25, 2025
The Creator Economy
‘Some brands will continue to take liberties’: Confessions of an influencer marketer on brands misusing creator content
August 25, 2025
The Creator Economy
What Blue Apron’s move to in-house its influencer marketing strategy says about the creator economy
August 25, 2025
AI Revenue Generation
Inside Estée Lauder’s $14 billion reset: AI, brand trouble and a travel retail retreat
August 22, 2025
Brands in Culture
Ignoring political noise, TikTok works to shore up place in organic social hierarchy
August 22, 2025
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