Future of TV
Disney taps executives to bolster audience-based advertising as a base of its business
Disney has hired as its svp of addressable sales Jamie Power, who previously served as chief data officer and head of platform at advanced TV advertising company Cadent.
15 hours ago | By Tim Peterson
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Member ExclusiveFuture of TV Briefing: How Amazon, Roku and YouTube are figuring into this year’s TV upfront market
May 25, 2022 | By Tim Peterson -
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Member ExclusiveFuture of TV Briefing: Demand-side platforms stand to play a more important role in the ad-supported streaming market
May 11, 2022 | By Tim Peterson -
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