Tweeting Bad: Latest Batch of Lousy Brand Tweets

If brands can be counted on for one thing, it’s to be horrible at Twitter. From spouting bizarre non sequiturs to hijacking trends like “throwback Thursday” and its #tbt hashtag, these are just the latest in a never-ending stream of brand Twitter missteps.

 

Tropicana

Screen Shot 2013-10-11 at 10.27.23 AM

Wet venom luau? Ovulate new mu? Tuna vowel emu? We’re stumped Tropicana!

 

Glade

Screen Shot 2013-10-11 at 11.08.06 AM

Is this Hallmark’s Twitter feed or Glade’s?

 

Snapple

Screen Shot 2013-10-11 at 10.28.35 AM

Yes, Snapple, all the time. Especially after smoking whatever it is you’re on.

 

Del Taco

Screen Shot 2013-10-11 at 11.00.23 AM

@Scaryanna’s reply almost makes Del Taco’s tweet worth our while.

 

Burger King

Screen Shot 2013-10-11 at 11.04.08 AM

Zing! Anyway, Burger King, this is NOT how you do #tbt! Get it right, or better yet, just don’t do it at all.

More in Marketing

Mobile ad giants AppLovin and Unity locked in legal dispute over data collection

AppLovin seeks court order against Unity claiming improper collection of data generated through its business.

The Rundown: Average CMO tenure has shrunk by over a third in 16 years

Client-side turnover is increasing, according to a survey of 13,000 U.S. marketing professionals, and marketers are spending less time in post.

Behind Hoka’s bid to own the NYC marathon’s run-up period

Hoka’s been targeting runners training for the New York City marathon with the aim of creating more shoe evangelists.