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Publishers quietly cut ‘six-figure’ deals via Snowflake’s AI licensing platform
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Tim Peterson
Tim Peterson
The Programmatic Marketer
The ‘hot dog vs. sandwich’ problem in AI advertising
WTF Series
WTF is commerce media?
Member Exclusive
Future of TV Briefing: WTF is IAB Tech Lab’s device attestation tactic to combat CTV ad fraud?
Member Exclusive
Future of TV Briefing: Streaming subscribers save $16 through bundles
The Business of AI
How The Times is using AI to model synthetic focus groups from human audiences
Digiday Publishing Summit
How Forbes is using ChatGPT referral data to create audience cohorts
Member Exclusive
Future of TV Briefing: Streaming advertising’s supply-demand imbalance
Member Exclusive
Future of TV Briefing: YouTube’s dynamic brand insertions could unlock the upfront market for creators
Member Exclusive
Future of TV Briefing: The ad product OpenAI should introduce in Sora (I’m sorry)
Marketing on Platforms
The Sora-TikTok U.S. era of short-form video
Member Exclusive
Future of TV Briefing: WTF is IAB Tech Lab’s Concurrent Streams API?
Member Exclusive
Future of TV Briefing: Is Meta’s Vibes the future of TikTok?
Modern Newsroom
A day in the life of Stephanie Wu: How Eater’s EIC uses Slack reminders, a color-coded calendar and Google Docs to stay atop her to-do list
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