Tim Peterson

Tim Peterson

Generative AI

How Google is adapting its traditional search ads for AI Mode and AI Overviews, with Google’s Dan Taylor
Member Exclusive

Future of TV Briefing: How flexibility could funnel more upfront dollars to Amazon & Netflix this year
Business of TV

An Upfront Week recap and upfront market preview with Horizon Media’s David Campanelli
Business of TV

Agency execs expect sports to push the upfront’s pace, pricing with up to double-digit spending increases
Member Exclusive

Future of TV Briefing: The 2025 upfront preview
Member Exclusive

Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point
WTF Series

WTF is Retrieval Augmented Generation for AI chatbots and large language models?
Business of TV

What’s in and out in this year’s TV and streaming ad upfront market
Member Exclusive

Future of TV Briefing: How mid-sized advertisers may shape this year’s upfront market
Member Exclusive

Future of TV Briefing: CTV advertisers fail to reach 80% of households
Member Exclusive

Future of TV Briefing: The outlook for outcome-based measurement — and outcome-based buying
The Creator Economy

What now for TikTok creators after the latest ban delay, with Alyssa McKay
Member Exclusive

Future of TV Briefing: Trump’s tariffs are making flexibility an upfront focal point yet again

<
1
2
3
4
5
6
…
87
>