Seb Joseph

seb@digiday.com

Internal Organization

Soft-drink maker Lucozade now creates half its UK ads in-house

by Seb Joseph
Cheatsheets

The state of live streaming in sports

by Seb Joseph
The Confessions

Confessions of a former agency exec: ‘There is no such thing as an agency model’

by Seb Joseph
Duopoly

Shell is rather pleased with the duopoly

by Seb Joseph
Agency Culture

Advertisers aren’t convinced consulting firms are the answer to their problems

by Seb Joseph
Content & Commerce

Unilever finds startups can replace some agency tasks

by Seb Joseph
Marketing on Platforms

EHarmony has eyes for direct response on social

by Seb Joseph
Transparency

Overheard at Dmexco: Ad tech vendors are ‘selling fear’

by Seb Joseph
The Amazon Effect

Amazon makes its presence known at Dmexco

by Seb Joseph
Transparency

Sign of the times: Marketers flock to Dmexco for direct deals with ad tech

by Seb Joseph
The GDPR Impact

GDPR is coming, and many U.S. ad tech firms aren’t ready

by Seb Joseph
Content & Commerce

The NFL takes a Netflix-style approach to fuel its growth in Europe

by Seb Joseph
Marketing on Platforms

How Diageo is planning for voice-based search

by Seb Joseph

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