Seb Joseph

Seb Joseph

Life Beyond the Cookie

Advertisers slowly acknowledge that measurement, not targeting, might be the bigger cookie deprecation challenge
Life Beyond the Cookie

Ad tech’s multi million-dollar quandary: Balancing budgets amid Google’s Sandbox uncertainty
Life Beyond the Cookie

Ad tech’s take: early reactions to Google’s third-party cookie demise
Life Beyond the Cookie

As CMA’s Privacy Sandbox Probe gathers momentum, here’s what marketers must know
Retail Revolution

Amazon quiere una mayor porción del mercado de tecnología publicitaria DSP
WTF Series

WTF is differential privacy?
Retail Revolution

Amazon wants a bigger slice of the DSP ad tech market
Third-Party Cookie Primer

Marketers are starting to test alternatives to third-party cookies amid Google’s changes
Life Beyond the Cookie

Google’s wrangling of third-party cookies is getting lost in transition
Life Beyond the Cookie

Google is betting on its logged-in user base to replace third-party cookies: A Q&A with Goodway Group’s Rober Webster and Anonymised’s Mattia Fosci
Managing Through Crisis

‘Stability with transformation’: Insights into the turbulent landscape of 2024 advertising
Life Beyond the Cookie

Un mes después de que Google empezara a desactivar las ‘cookies’ de terceros en Chrome, los especialistas del marketing siguen mostrándose apáticos
Third-Party Cookie Primer

A month after Google started turning off third-party cookies in Chrome – and marketers are still apathetic

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