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Electronic Arts has built its own ad server in a renewed push for ad dollars
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  • Digiday Publishing Summit

    Hearst puts its audience data to work — through Amazon

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    Everything you need to know about the closing stages of Google’s ad tech antitrust trial

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    Future of Marketing Briefing: In the age of AI, the CMO role gets a corporate makeover

  • AI Revenue Generation

    When CMOs pay for agents not agencies: S4 Capital’s AI gambit

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    In the face of fragmentation, Dmexco is now a smaller stage for ad tech’s big conversations

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    Still spending, still nervous: the paradox of Q4 advertising

  • Marketing on Platforms

    Netflix turns to Amazon to make its ads easier to buy

  • The Programmatic Publisher

    ‘Quite frankly, ignorant’: Index Exchange CEO Andrew Casale rebukes The Trade Desk’s SSP ‘reseller’ tag

  • The Programmatic Marketer

    The Trade Desk’s redefinition of supply paths ripples across ad tech

  • Retail Media Rewritten

    Walmart finds its cushion in advertising as tariffs bite

  • The Creator Economy

    Marketers increasingly pressured to show their creator spend is worth it — with harder metrics

  • Agency Culture

    In AI and data, WPP Media revives a playbook it thinks it can finally win

  • Marketing on Platforms

    The Trade Desk holds its own against Amazon’s growing, but still distant threat

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