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Dhar Mann’s $100M AWNY deal target for creators is already pledged (so he says)
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Seb Joseph

Seb Joseph

Seb Joseph

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    Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video

  • Marketing on Platforms

    Amazon’s next frontier in advertising: the cloud infrastructure it runs on

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    The Rundown: OpenAI’s ChatGPT Atlas browser aims to turn the internet into a conversation

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    Advertising’s new ‘universal language’ for AI agents sparks old debates about power and openness

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    Future of Marketing Briefing: L’Oréal builds the data backbone to its creator marketing

  • The Business of AI

    How Publicis Group made AI pay off

  • The Programmatic Marketer

    With OpenAds, The Trade Desk is rewriting what it means to be ‘buy-side’

  • The Creator Economy

    The creator is splintering as AI forces a new reckoning

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    Future of Marketing Briefing: Sora’s promise — and peril — for the creator economy

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    Google on Trial

    Tea in the courtroom: the gossipier side of the remedies trial over Google’s ad tech monopoly

  • The Business of AI

    Vibe marketing was a joke – until OpenAI got involved 

  • Marketing on Platforms

    With Microsoft in tow, Amazon’s DSP tightens its grip on the open web

  • The Business of AI

    The synthetic scroll has arrived with Meta’s Vibes and OpenAI’s Sora — marketers are watching nervously

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