Ross Benes

Ross Benes

Ross Benes

  • Bauer Xcel Media finds Facebook Instant Articles converts to email

  • How Thought Catalog uses Instagram to drive e-commerce

  • Facebook's advertising

    ‘There’s nothing to be ashamed about’: How publishers approach buying traffic through Facebook

  • building a robot

    Digiday Research: PMPs have insufficient inventory to appease marketers

  • Why blockchain faces an uphill battle in fixing ad tech’s transparency problems

  • Meredith increased revenue per visit 20 percent by getting ads to load faster

  • The great winnowing: Ad buyers are dropping DSPs to reduce fees and duplication

  • WTF is RTB 3.0?

  • Sports bar chain Tilted Kilt found sexy banner ads don’t click with users

  • WTF is ads.txt?

  • Viewability standards have a gaping hole: mobile apps

  • building a robot

    How Bayer cut its video ad rates 70 percent by bringing its DMP in-house

  • What marketers candidly say about programmatic: ‘Salespeople rarely know the answer’