Ronan Shields

Ronan Shields

The Programmatic Marketer

Q1 was a win for The Trade Desk, but bigger tests lie ahead
Digiday @ Possible

At industry conference, Google tries to salvage the Privacy sandbox after U-turn on third-party cookies
Digiday @ Possible

At Possible, generative AI shifts from shiny object to useful tool, but with a long way to go
Life Beyond the Cookie

The industry’s response to Google’s third-party cookie U-turn: ‘endless millions have been wasted’
Life Beyond the Cookie

Google Chrome will now continue to use third-party cookies
Data Regulation

What’s the future of data collaboration platforms?
Member Exclusive

Ad Tech Briefing: Google is ruled as a monopolist for the second time in a year, but what now?
Google on Trial

Judge rules against Google in ad tech antitrust case
Data Regulation

Inside WPP’s $150 million InfoSum purchase
Media Buying

Potential buyers are probing Yahoo’s ad tech assets
The Programmatic Marketer

After the €150 million fine, Apple’s ATT faces its hardest questions yet
Bold Call

Bold Call: The ad industry’s herd mentality risks an unnecessarily severe slowdown
The Programmatic Publisher

IAB Tech Lab’s Trusted Server Framework sparks debate… here are the arguments

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