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Dentsu strikes Meta deal to build plumbing for mass influencer activation
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Ronan Shields
Ronan Shields
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Strategizing for the Future
OpenX hunts new CEO after parting ways with Matt Sattel as chief executive
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Ad tech Briefing: Walmart’s Vibe deal is a reminder not to spend too long courting Madison Avenue
Digiday @ Cannes
The hunt for a post-LiveRamp successor is already underway
Business of TV
Walmart buys ‘the Google Ads of streaming’ Vibe in a deal tipped at a $1 billion-plus valuation
Member Exclusive
Ad Tech Briefing: Agentic AI, interoperability and control dominate Cannes Lions announcements
The Programmatic Marketer
How Fanatics moved from audience targeting to optimizing campaigns for customer LTV
Digiday @ Cannes
Yahoo DSP is launching an ‘agent network’
AI Revenue Generation
Taboola expands DeeperDive into an ad network for AI apps and agents
Member Exclusive
Ad Tech Briefing: The shifting tides behind Publicis and The Trade Desk’s détente
Marketing on Platforms
Agency AI pitches are starting to face harder questions
Member Exclusive
Ad Tech Briefing: The crunch conversations at Cannes Lions now Publicis is buying LiveRamp
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