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Ronan Shields
Ronan Shields
Digiday @ CES
Yahoo places curation at the center of its CES pitch
Evolving Agencies
The Acxiom data dilemma behind Omnicom’s market-making IPG acquisition
Evolving Agencies
How Omnicom’s purchase of IPG changes the notion of an agency holding company
Strategizing for the Future
AdTechChat organizers manage grievances amid fallout of controversial Xmas party
Agency Culture
Here are the numbers to know in Omnicom’s potential purchase of IPG
Navigating Economic Instability
2024 was a trillion dollar year that signals slower days ahead
The Programmatic Publisher
Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam
The Programmatic Publisher
A sign of things to come: Experian’s acquisition of Audigent highlights curation’s rising influence
Google on Trial
Assessing the fallout of Google’s ad tech antitrust trial
Google on Trial
Google’s ad tech empire rests on how well it can make these key arguments
The Programmatic Marketer
Queries mount as The Trade Desk takes an unprecedented step into TV’s adland
Business of TV
The Trade Desk finally confirms it: Meet Ventura, the OS to cement its grip on CTV
Google on Trial
Incoming Trump administration puts potential breakup of Google’s Chrome in new light
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