Ronan Shields

Ronan Shields

Marketing on Platforms

Government oversight was the ghost at the feast during this week’s IAB ALM
Google on Trial

Assessing the most likely outcomes of Google’s pivotal ad tech antitrust trial
Data Regulation

Telcos in ad tech, haven’t we seen this movie before?
The Programmatic Marketer

The Trade Desk announces plans to acquire Sincera
Life Beyond the Cookie

Key areas of focus for the new Criteo CEO
The Programmatic Marketer

T-Mobile has held talks to buy Vistar Media
Digiday @ CES

Yahoo places curation at the center of its CES pitch
Evolving Agencies

The Acxiom data dilemma behind Omnicom’s market-making IPG acquisition
Evolving Agencies

How Omnicom’s purchase of IPG changes the notion of an agency holding company
Strategizing for the Future

AdTechChat organizers manage grievances amid fallout of controversial Xmas party
Agency Culture

Here are the numbers to know in Omnicom’s potential purchase of IPG
Navigating Economic Instability

2024 was a trillion dollar year that signals slower days ahead
The Programmatic Publisher

Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam

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