Kristina Monllos

Kristina Monllos

Agency Culture

‘People would stay in there forever’: Agencies grapple with phone-booth politics
Agency Culture

‘Complacency is the root’: In a tricky market, creative agencies will need to adapt
Marketing on Platforms

Lee Jeans is doubling its digital advertising budget
Marketing on Platforms

Why the Drone Racing League is now airing its races on NBC and Twitter
Marketing

‘A variety of different compensation models’: Incoming GroupM CEO Christian Juhl on the future of media agencies
Marketing on Platforms

5 Twitch influencers you need to know
Marketing

‘Reclaim a seat at the table’: Microsoft is diversifying its advertising business
Marketing

‘The fee model has not changed’: Why agencies’ biggest problem is their business model
Marketing

1 year in, IPG attributes growth and new business wins to Acxiom acquisition
The Confessions

‘It’s cutthroat’: Confessions of a commercial producer
Marketing

‘Overhead’: Why marketing is still seen as a cost-center
Marketing on Platforms

Streetwear subscription company ThreadBeast is now spending half its media budget on Instagram
Marketing

‘Everything is political’: As Ogilvy internal turmoil continues, agencies grapple with a new market reality

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