Kristina Monllos

Kristina Monllos

Marketing

Moving marketing in-house: More control and speed or not worth the hassle?
Marketing

‘We can manage the mix better’: Why Getty took its marketing in-house
Digiday @ Cannes

‘They have a frugal mentality’: How Amazon pitches advertisers at Cannes
The Programmatic Marketer

‘A fragmented, partial view’: MullenLowe Mediahub president Sean Corcoran on attribution woes
Member Exclusive

Pitch deck: Target is courting advertisers with first-party data
Marketing on Platforms

Marketers are using content marketing to build communities
Marketing on Platforms

Grocery media: Agencies are spending more CPG ad dollars on online grocers
Marketing on Platforms

Why Monster.com is going back to TV advertising after a decade
Agency Culture

New Huge CEO Pete Stein: ‘At the heart, consultancies are not creative’
Marketing on Platforms

Unilever-owned Schmidt’s Naturals is using AI to handle customer service
Marketing

Hertz-Accenture lawsuit highlights billing issues inside agencies
The Confessions

‘Women lose out generally’: Confessions of a male creative on the post-#MeToo agency world
Marketing on Platforms

GroupM’s Susan Schiekofer on brand safety: ‘It’s not a 100% sure thing’

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