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Kimeko McCoy
Kimeko McCoy
The Creator Economy
Lara Cohen, vicepresidenta de Linktree, aboga por que los creadores en redes se lleven una mayor parte del pastel
The Creator Economy
How Linktree vp Lara Cohen is championing for creators to get a bigger piece of the pie
Retail Revolution
‘There’s not enough money to go around’: Agency execs sound off on promises of burgeoning retail media landscape
Retail Revolution
Why Scotts Miracle-Gro is pursuing more retail media from retailers like The Home Depot amid the crumbling cookie
Marketing on Platforms
‘We’re such a different company today’: Inside Olipop’s growth strategy with Chad Wilson, head of marketing
Marketing on Platforms
‘It’s just going to be a competition of attention’: Why performance marketers are shifting their priorities to build the brand
Español
The Home Depot renueva su red de medios retail en busca de dólares publicitarios
Retail Revolution
The Home Depot rebrands its retail media network in pitch for ad dollars
The Creator Economy
Why the creator industry is setting its sights on on the small screen
Life Beyond the Cookie
Best Western revisa sus datos ante un futuro sin cookies
Life Beyond the Cookie
Best Western overhauls its data ahead of a cookie-less future
Member Exclusive
How media buyers view the retail media landscape — from Amazon to Walmart to Wawa
Experimental Channels
DTC brand Parachute Home goes offline, doubles experiential investment amid changed digital landscape
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